In the modern competitive world, people are busy with their daily activities. They have involved any kind of businesses or they are using technologies. People are with different requirements, expectations, and abilities. The business decides the economy of a country. The public must be the key consumers and providers to make sure the economic improvement and growth.

In the emerging global economy, e-commerce and online business become the key components for business strategies; these two provide a strong foundation for the economic growth. The information and communication technology made a big impact on the business community.it creates a strong relationship and wide network between organizations all around the country. Specifically, the use of ICT in business has enhanced productivity, encouraged the customer to be a part of business dealings. Then we can increase our customers and reduce the cost.


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E-commerce and online services don’t always produce good results in competitive businesses. You have to impress the customers. You may have created a fancy website and advertise your products, at the same time you have to convince your customer.

Unless you build the customer loyalty, you cannot be succeeded. Many leading companies, organizations are making big efforts to build the customer loyalty for their sustainability. They introduce different schemes and offers to get more customers. Once the customers are attached to the company then they will be with you for a long time.
You must provide an excellent customer service. You must make sure form ordering online for shipping. Then the customer is satisfied with your service.

You can Display your address, phone number and pictures of products, customer testimonial and offers on your websites. Also, you can create such related blog. The blog always helps the e-commerce to build trust.


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There will be a problem for product return for many e-commerce companies. Once a customer is associated with the company for the first time, they provide some certain information. Even the Company does not aware of getting more details. This may cause huge revenue losses for many e-commerce companies.

The problem of competing on price between similar products.
Plenty of sellers may be listing out similar products on their websites. Most of the customers are only looking for price, and few of them think about the quality products. Sometimes quality products won’t be sold out and fewer price products will be completely sold out. When we directly deal with the customers, we can talk to them and convince them of our products. But the case is different for online businesses. This is an issue in the online business environment.

E-commerce is mostly available for all. Anyone can access business websites and buy products. Due to this issue many product manufacturers and retailers to start selling directly to consumers. At times your shareholders will be our competitors.


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Return and refund are also part of great customer service, therefore it will be the big mistake to underestimate them. In order to avoid the return and refund problem, you should never fight your policy. Be transparent.
Study the customers as what they are expecting from you, and try to provide various offers to get some good feedback from them.

To survive in the competitive market, e-commerce companies need to distribute their own inventory to fulfillment warehouses become extremely resourceful shippers or find some unique products to minimize this problem.

Online seller may be facing some certain problems. They can minimize those issues by giving priority to buy from those manufacturers who are not that much interested in selling the product directly to the customers. We can introduce new offers, and valuable products to increase the sales.

Lack of visitors to your websites is a problem. Even they don’t know about your websites or as it exists. Then you will be missing a number of customers. That is not fair in the business field. You have to understand the customer’s mindset work accordingly. Advertising our products and promoting our websites also a great way to get people to be associated with you. We can execute our plans through the most popular social Media. That will bring you a good set of customers.


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Once you have done with the people to be associated with your websites, then you should find ways to make them get interested in purchasing the products. Sometimes the details and information about your products will be hard.so you have to simply present your products on websites. The return policy is also a good way to encourage buying.

E-commerce is a transaction of buying or selling online. The business using technology is a great way to simplify the relationship between business leaders and consumers. Electronic commerce matches on technologies such as mobile commerce, electronic fund transfer, online transaction, internet marketing, and automated data collection system. Business availability for all kind of people is a must. Therefore we have to consider doing online businesses or any other businesses considering customer feasibility. E-commerce and online business are completely changing the business environment. it frequently helps in the economic growth. But at the same time, there are some errors with the customer to interfere with the online businesses. so we have to understand the customers and put some efforts to create some strategies to be on top in the e-commerce environment.

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